What in the world is a yeti? (Hint: Think … abominable. Add … snow. Now add … man.) And why would one pedal Pop-Tarts anyway? To get the “411 on this hairy hottie,” visit the Kellogg’s Pop-Tarts ChillOut website.
Faced with an extremely tight deadline, Source Nine was tasked with completing this website just prior to the release of related promotional media. Working alongside an advertising agency that created the site’s overall look and feel, Source Nine ensured that the online campaign launched in yeti plenty of time. Highlights of this engaging site include: audio and video clips of yeti radio and TV spots, as well as information on a special sweepstakes giving kids a chance to win a prize that rocks — trading cards from American Idol 3.